Talk:Podcasting and Audiobooks Industry: Difference between revisions

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https://www2.deloitte.com/us/en/insights/industry/technology/technology-media-and-telecom-predictions/2020/rise-of-audiobooks-podcast-industry.html/#endnote-18
https://www2.deloitte.com/us/en/insights/industry/technology/technology-media-and-telecom-predictions/2020/rise-of-audiobooks-podcast-industry.html/#endnote-18


Unfortunately, there is no current credible research that touches on podcasting revenue. Most of the reports are centered on podcasting ad revenue. But from what I have read and my estimates, there is no way the global podcasting revenue will exceed 4-$5 billion. The $26 billion refers to market size though(but according to their definition, that just refers to revenue). My question is should we use the $26 billion or our projections (using the Deloitte and IAB data) in the article? The latter sounds credible.
Unfortunately, there is no current credible research that touches on podcasting revenue. Most of the reports are centered on podcasting ad revenue. But from what I have read and my estimates, there is no way the global podcasting revenue will exceed 4-$5 billion. The $26 billion refers to market size though(but according to their definition, that just refers to revenue). My question is should we use the $26 billion or our projections (using the Deloitte and IAB data) in the article? The latter sounds credible.--[[User:Aron|Aron]] ([[User talk:Aron|talk]]) 17:44, 3 February 2023 (UTC)
 
I also did a deep search for podcast revenue breakdown per segment, but wasn't successful. --[[User:Aron|Aron]] ([[User talk:Aron|talk]]) 16:37, 3 February 2023 (UTC)