Volkswagen: Most Important Markets: Difference between revisions

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(Created page with "Return to: Volkswagen See also: Volkswagen:Deliveries == Revenue per region == * According to Statista, '''Europe/Remaining Markets is the largest revenue source fo...")
 
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== Revenue per region ==
== Revenue per region ==


* According to Statista, '''Europe/Remaining Markets is the largest revenue source for Volkswagen, accounting for around 55% of the total revenue'''<ref>https://www.statista.com/statistics/260805/revenue-of-volkswagen/</ref>.
*'''Europe/Other Markets is the largest revenue source for Volkswagen, accounting for around 55% of the total revenue'''<ref name=":0">https://annualreport2022.volkswagenag.com/divisions/brands-and-business-fields.html</ref>.
* North America overtook Asia-pacific in 2022 as Volkswagen's second largest market, accounting for around 21% of total revenue.
* North America overtook Asia-pacific in 2022 as Volkswagen's second largest market, accounting for around 21% of total revenue.
* Asia-pacific accounts for around 18% of the total revenue while South America accounts for around 6% of the total revenue.
* Asia-pacific accounts for around 18% of the total revenue while South America accounts for around 6% of the total revenue.
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|-
|-
!Region
!Region
!2022
!2022<ref name=":0" />
!Y/Y growth
!Y/Y growth
!2021
!2021<ref name=":0" />
!Y/Y growth
!Y/Y growth
!2020
!2020<ref>https://www.statista.com/statistics/260805/revenue-of-volkswagen/</ref>
|-
|-
|Europe/Remaining markets
|Europe/Other markets
|154.53
|154.53
|6.2%
|6.2%
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|-
|-
|'''Worldwide'''
|'''Worldwide'''
|'''281.53'''
|'''279.23'''
|'''12.3%'''
|'''12.3%'''
|'''250.59'''
|'''250.2'''
|'''12.3%'''
|'''12.3%'''
|'''223.23'''
|'''222.9'''
|}
|}
== Leading brands in each market ==
=== Europe/Other Markets ===
* 27.7% of Volkswagen Passenger Cars worlwide deliveries went to Europe/Other Markets in 2022<ref name=":1">https://annualreport2022.volkswagenag.com/divisions/volkswagen-passenger-cars.html</ref>.
* 40.9% of Audi worldwide deliveries went to Europe/Other Markets<ref name=":2">https://annualreport2022.volkswagenag.com/divisions/audi.html</ref>.
* 84.4% of Skoda worldwide deliveries went to Europe/Other Markets<ref>https://annualreport2022.volkswagenag.com/divisions/audi.html</ref>.
{| class="wikitable"
|+
!Brand
!Number of Units
!Number of Units as a percentage of worldwide deliveries
|-
|Volkswagen Passenger Cars
|1,264,034
|27.7%
|-
|Audi
|660,208
|40.9%
|-
|Skoda
|617,217
|84.4%
|-
|SEAT
|368,634
|95.6%<ref name=":3">https://annualreport2022.volkswagenag.com/divisions/seat.html</ref>
|-
|Volkswagen Commercial Vehicles
|277,010
|84.3%<ref name=":4">https://annualreport2022.volkswagenag.com/divisions/volkswagen-commercial-vehicles.html</ref>
|-
|TRATON
|135,031
|44.2%<ref name=":5">https://annualreport2022.volkswagenag.com/divisions/traton-group.html</ref>
|-
|Porsche
|99,168
|32%<ref name=":6">https://annualreport2022.volkswagenag.com/divisions/porsche.html</ref>
|}
=== China ===
* At 3.2 million vehicles sold in 2022, Volkswagen Passenger Cars including JETTA remained number one brand among Chinese customers with a market share of 11.4%<ref name=":7">https://annualreport2022.volkswagenag.com/divisions/volkswagen-group-china.html</ref>.
* Volkswagen Passenger cars deliveries to China accounted for 55.4% of worldwide deliveries in 2022<ref>https://annualreport2022.volkswagenag.com/divisions/volkswagen-passenger-cars.html</ref>.
* China is Porsche's individual largest market with 93,286 vehicles delivered to customers in 2022<ref name=":7" />.
{| class="wikitable"
|+
!Brand
!Number of Units in 2022
!Number of Units as a percentage of worldwide deliveries
!Market Share in 2022
!Market Share in 2021
|-
|Volkswagen Passenger Cars eg JETTA
|2.4 million
|52%
|11.4%
|11.7%
|-
|Audi
|642,548
|40%
|
|
|-
|Porsche
|93,286
|30%
|
|
|}
=== North America ===
{| class="wikitable"
!Brand
!Number of Units
!Number of Units as a percentage of worldwide deliveries
|-
|Volkswagen Passenger Cars
|
|9.4%<ref name=":1" />
|-
|TRATON
|82,791
|27.1%<ref name=":5" />
|-
|Porsche
|80,574
|26%<ref name=":6" />
|-
|Audi
|
|14.2%<ref name=":2" />
|-
|SEAT
|11,954
|3.1%<ref>https://annualreport2022.volkswagenag.com/divisions/seat.html</ref>
|-
|Volkswagen Commercial Vehicles
|
|2.0%<ref name=":4" />
|}
=== South America ===
{| class="wikitable"
!Brand
!Number of Units
!Number of Units as a percentage of worldwide deliveries
|-
|TRATON
|76,070
|24.9%<ref name=":5" />
|-
|Volkswagen Passenger Cars
|
|7.5%<ref name=":1" />
|-
|Porsche
|
|1.5%<ref name=":1" />
|-
|Audi
|
|0.8%<ref name=":2" />
|-
|Skoda
|
|0.2%<ref name=":8">https://annualreport2022.volkswagenag.com/divisions/skoda.html</ref>
|-
|SEAT
|
|0.9%<ref name=":3" />
|-
|Volkswagen Commercial Vehicles
|
|9.8%<ref name=":4" />
|}
=== Asia-Pacific ===
{| class="wikitable"
!Brand
!Number of Units
!Number of Units as a percentage of worldwide deliveries
|-
|Volkswagen Passenger Cars
|
|55.4%
|-
|Audi
|
|44%<ref name=":2" />
|-
|Skoda
|
|15.4%<ref name=":8" />
|-
|SEAT
|
|0.5%<ref name=":3" />
|-
|Volkswagen Commercial Vehicles
|
|4.0%<ref name=":4" />
|-
|TRATON
|
|3.7%<ref name=":5" />
|-
|Porsche
|
|40.5%<ref name=":1" />
|}
== References ==