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On June 21, 2023, Volkswagen Group held its Capital Markets Day. The company discussed many things that range from leadership to brand strategies. Below is a summary of what was discussed. | On June 21, 2023, Volkswagen Group held its Capital Markets Day<ref>https://www.volkswagen-group.com/en/capital-markets-day-2023-17305</ref>. The company discussed many things that range from leadership to brand strategies. Below is a summary of what was discussed. | ||
== Leadedership == | == Leadedership == | ||
(From min 0:06)<ref>Refers to timestamp of webcast</ref> | |||
* CEO Oliver Blume spent some time discussing new leadership principles focus on team spirit, enterpreneurship and customer orientation. | * CEO Oliver Blume spent some time discussing new leadership principles focus on team spirit, enterpreneurship and customer orientation. | ||
* He noted that the new team is young. On average, board members have been in office for two years. | * He noted that the new team is young. On average, board members have been in office for two years. | ||
== Group Financial Targets == | == Group Financial Targets == | ||
(From 2:00) | |||
* Volkswagen aims to grow its operating profit by 5-7% annually until 2027. Thereafter, growth rate will be in line with the industry standard. | * Volkswagen aims to grow its operating profit by 5-7% annually until 2027. Thereafter, growth rate will be in line with the industry standard. | ||
* The group return on sales is forecasted to grow from 8.1% in 2022 to 7.5-8.5% in 2023, 8-10% until 2027 and then 9-11% from 2027 onwards until 2030. | * The group return on sales is forecasted to grow from 8.1% in 2022 to 7.5-8.5% in 2023, 8-10% until 2027 and then 9-11% from 2027 onwards until 2030. | ||
Line 107: | Line 107: | ||
== Brands == | == Brands == | ||
(From 1:22: 2:10) | |||
* As part of strategic reallignment, the group assigned the responsibility of its targets to the brands. Therefore, each brand is coming up with its own performance program for the first time. | * As part of strategic reallignment, the group assigned the responsibility of its targets to the brands. Therefore, each brand is coming up with its own performance program for the first time. | ||
* Sustainable value creation will be based on prioritization of value over volume. | * Sustainable value creation will be based on prioritization of value over volume. | ||
* The reallignment will in future create new designations for Volkswagen brands which will include Core, Progressive, Sport Luxury and Trucks. | * The reallignment will in future create new designations for Volkswagen brands which will include Core, Progressive, Sport Luxury and Trucks. | ||
=== Brand Group Core (SEAT, SKODA, CUPRA, Volkswagen Commercial vehicles) === | |||
=== Targets === | |||
* Aims to increase return on sales from 3.6% in 2022 to 6.5% by 2026 through cost initiatives, product positioning and structural synergies. | |||
* That will see earnings improve by around 10 billion euros annually. | |||
=== Current Strengths and Weaknesses === | |||
{| class="wikitable" | |||
!Strengths | |||
!Challenges | |||
|- | |||
|Leading market share in Europe and China | |||
|High cost and asset intensity | |||
|- | |||
|Large fleet and global client base | |||
|High competition in BEVs and SDV | |||
|- | |||
|Strong brand | |||
|Limited brand differentiation | |||
|} | |||
=== Brand Group Progressive(Lamborgini, Audi and Bentley) === | |||
=== Performance Indicators === | |||
{| class="wikitable" | |||
|+ | |||
!key Performance Indicator | |||
!2022 | |||
!Mid-term | |||
2027 | |||
!Strategic Target | |||
2030 | |||
|- | |||
|Sales Revenue | |||
|€62 bn | |||
| | |||
| | |||
|- | |||
|Return on Sales | |||
|12.3% | |||
10.5% after special items | |||
|~12% | |||
|~14% | |||
|- | |||
|Cash Conversion Rate | |||
|64% | |||
|~75% | |||
|~75% | |||
|- | |||
|BEV penetration | |||
|~11% | |||
|~40% | |||
|~75% | |||
|} | |||
=== Current Strengths and Weaknesses === | |||
{| class="wikitable" | |||
!Strengths | |||
!Challenges | |||
|- | |||
|Strong performance track record | |||
|Have not fully realized the potential of Audi | |||
|- | |||
|Leading share in target markets | |||
|Re-balance regional presence | |||
|} | |||
=== Brand Group Sport Luxury(Porsche) === | |||
{| class="wikitable" | |||
!key Performance Indicator | |||
!2022 | |||
!Mid-term | |||
!Strategic Target | |||
|- | |||
|Sales Revenue | |||
|~€35bn | |||
| | |||
| | |||
|- | |||
|Return on Sales | |||
|18.0% | |||
|17-19% | |||
|>20% | |||
|- | |||
|Cash Conversion Rate | |||
|60% | |||
|>60% | |||
| | |||
|- | |||
|BEV penetration | |||
|~11% | |||
|>50% | |||
|>80% | |||
|} | |||
=== Brand Group Trucks === | |||
=== Targets === | |||
* Return on sales target of 9% by 2030. | |||
=== Current Strengths and Weaknesses === | |||
{| class="wikitable" | |||
!Strengths | |||
!Challenges | |||
|- | |||
|Strong brands | |||
|Have not realized the potential of brand collaboration | |||
|- | |||
|Cover the largest regional profit pools | |||
|Have not transition to sustainable transport | |||
|- | |||
|State-of-the-art technology and products | |||
|Brand margins and cash flows have not improved | |||
|} | |||
== BEVS == | |||
* Have secured until 2030 up to 30% of all critical BEV raw materials(minute 0:45). | |||
* Aims for up to 80 BEV launches until 2030(minute 1:11). | |||
== Realigning Technology Platforms == | == Realigning Technology Platforms == | ||
(From minute 0:38) | |||
=== PowerCo === | === PowerCo === | ||
Line 120: | Line 243: | ||
* Volkswagen Group expects Unified Cell to power up to 80% of all BEVs in 2030. | * Volkswagen Group expects Unified Cell to power up to 80% of all BEVs in 2030. | ||
* Once ramped-up, PowerCo is expected to achieve -30% capex per GWh versus state-of-the-art factory. | * Once ramped-up, PowerCo is expected to achieve -30% capex per GWh versus state-of-the-art factory. | ||
* Sees PowerCo as a tangible option from 2027. | |||
* Forecasts more than 450 GWh Volkswagen Group demand in 2030, approximately 50% will be provided by PowerCo. | |||
==== PowerCo Strategic Targets ==== | |||
{| class="wikitable" | |||
|+ | |||
! | |||
!Strategic Target | |||
|- | |||
|Sales Revenue | |||
|> € 20 bn | |||
|- | |||
|Operating Result | |||
|>10% | |||
|- | |||
|Operating Profit Break-even | |||
|2029 | |||
|- | |||
|Cash flow Break-even | |||
|2030 | |||
|} | |||
==== Charging Points by 2025 ==== | |||
{| class="wikitable" | |||
|+ | |||
!Region | |||
!Number of Charging Points | |||
|- | |||
|Europe | |||
|18,000 | |||
|- | |||
|China | |||
|17,000 | |||
|- | |||
|North America | |||
|8,000 | |||
|} | |||
=== CARIAD === | |||
(From minute 0:49) | |||
* CARIAD is being restructured to make it a lean internal software for all the brands. | |||
* Some of the restructuring initiatives involve a change in management team. | |||
* A lean CARIAD will facilitate the launch of the all-electric Porsche Macan and the Audi Q6 e-tron on the new premium platform E3 1.2. | |||
* The next generation E³ 2.0 will be developed using a new structure that will involve collaboration of teams from CARIAD, VW and Audi. | |||
==== CARIAD Status Quo Assessment ==== | |||
{| class="wikitable" | |||
|+ | |||
!Strengths | |||
!Challenges | |||
|- | |||
|Scale of Volkswagen Group | |||
|Unattractiveness of its software features | |||
|- | |||
|Regional partnerships eg with Horizon Robotics | |||
|Lack of in-time delivery at competitive costs | |||
|- | |||
|Its talent base is growing | |||
|Lack of allignments of requirements across brands | |||
|} | |||
==== CARIAD Strategic Targets ==== | |||
{| class="wikitable" | |||
! | |||
!Strategic Target | |||
|- | |||
|Sales Revenue | |||
|> € 4bn | |||
|- | |||
|Operating Result | |||
|>10% | |||
|- | |||
|Operating Profit Break-even | |||
|2027 | |||
|- | |||
|Cash flow Break-even | |||
|2028 | |||
|} | |||
==== Path Towards One Architecture ==== | |||
{| class="wikitable" | |||
|+ | |||
!Dimensions | |||
!MEB | |||
!2024+ | |||
PPE | |||
!2025+ | |||
MEB+ | |||
!2026+ | |||
SSP | |||
|- | |||
|Main Segments | |||
|A-B | |||
|B-D | |||
|AO-B | |||
|AO-D | |||
|- | |||
|Engine Power, KW | |||
|110-220 | |||
|140-700 | |||
|110-290 | |||
|120-1,300 | |||
|- | |||
|Charging Time, min | |||
|~35 | |||
|~21 | |||
|~20 | |||
|~12 | |||
|- | |||
|ADAS | |||
|Up to L2+ | |||
|L2++&More | |||
|Up to L2++ | |||
|Up to L4 | |||
|- | |||
|Margin Parity | |||
|Some | |||
|Selective | |||
|Selective | |||
|Most | |||
|} | |||
== Investments == | |||
(From 2:20) | |||
* In the medium term and once combustion technology has been phased out, the company's investments will be reduced to around 11% by 2027 and 9% by 2030. | |||
* Below is the breakdown of investments(€ 180 billion) between 2023 and 2027. | |||
{| class="wikitable" | |||
|+ | |||
!Area | |||
!Investment | |||
|- | |||
|R&D | |||
|9% | |||
|- | |||
|Competitiveness | |||
|1% | |||
|- | |||
|Batteries | |||
|1% | |||
|- | |||
|Strategic areas eg growth of North America | |||
|1% | |||
|} | |||
== Equity Investment == | |||
(From 2:25) | |||
* € 15 billion in book value. | |||
* More than €250 billion non-controlled book value. | |||
== Dividend Target == | |||
* Aims to achieve dividend payout ratio of 30% (From 2:42) | |||
== References == | |||
* | * |