Upwork: Summary of Old Reports/ Conference Calls: Difference between revisions

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* Brand awareness focus is on U.S market but also doing some advertising in English speaking international markets.
* Brand awareness focus is on U.S market but also doing some advertising in English speaking international markets.
* Client retention has been historically above 100%, which gives them visibility on how the future will perform.
* Client retention has been historically above 100%, which gives them visibility on how the future will perform.
== Earnings Call Q2 2021 ==
=== Management remarks ===
* Revenue grew by 42% y/y<ref>https://capedge.com/transcript/1627475/2021Q2/UPWK</ref>.
* GSV grew by 50% y/y, driven by what they believe to be permanent changes to how work is done.
* Launched Talent Scout, which is less expensive compared to traditional staffing agencies.
* Raised addressable market from $1 trillion to $1.3 trillion.
* Single strategic priority remains to be innovating, scaling and promoting the work marketplace.
=== Q&A ===
* 10% of new customers are coming in through project catalog.
* Project Catalog customers are not just buying catalogs but also cross-buying other main products in the marketplace.
* It's still early to see if Project Catalog is having an impact on GSV but generally, the impact is expected to be positive.
* They are seeing a slight drop in GSV from Q2 to Q3 as clients and vacations and summer travel.That has been a seaonal trend since 2018.
* A lot of the jobs posted by enterprise clients are in design and creative category.
* Having positive impacts from brand campaigns.
* Slowdown in GSV growth normally happens at the beginning of Q1 also as people take time to resume work after the holoday.


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