6,376
edits
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How does the 25.85b total podcast market breaks down into different segments, ads being one of those segments? | How does the 25.85b total podcast market breaks down into different segments, ads being one of those segments? | ||
== Podcast | == Podcast Traction == | ||
=== Revenue of major podcast companies === | |||
{| class="wikitable" | |||
! | |||
!2020 | |||
!δ | |||
!2021 | |||
|- | |||
|Spotify | |||
|$54.75 m<ref>https://variety.com/2022/digital/news/spotify-podcast-revenue-loss-2022-1235288180/</ref> | |||
|300% | |||
|$215m<ref>https://www.hollywoodreporter.com/business/digital/spotify-podcast-revenue-2021-1235161312/</ref> | |||
|- | |||
|iHeartMedia | |||
|$104.61 m<ref name=":0">https://hitsdailydouble.com/news&id=330391&title=iHEARTS-BIG-YEAR#:~:text=iHeartMedia's%202021%20revenue%20of%20%243.56,Multiplatform%20and%20Digital%20Audio%20groups.</ref> | |||
|149% | |||
|$253m<ref name=":0" /> | |||
|- | |||
| | |||
| | |||
| | |||
| | |||
|} | |||
===Top 10 podcasts in US based on measurement from Q4 2021 – Q3 2022=== | ===Top 10 podcasts in US based on measurement from Q4 2021 – Q3 2022=== |