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Volkswagen:Competition From China EVs: Difference between revisions
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* A J.D Power survey of 9,791 Chinese consumers who purchased vehicles between July 2023 and January 2024 found that domestic vehicles had fewer quality problems compared to international brands. Quality problems associated with domestic brands were 201 per 100 vehicles (an increase of 31 from 2023) while that of international brands were 218 per 100 vehicles (an increase of 54 from 2023)<ref>https://www.jdpower.com/business/press-releases/2024-china-new-energy-vehicle-initial-quality-study-nev-iqs</ref>. | * A J.D Power survey of 9,791 Chinese consumers who purchased vehicles between July 2023 and January 2024 found that domestic vehicles had fewer quality problems compared to international brands. Quality problems associated with domestic brands were 201 per 100 vehicles (an increase of 31 from 2023) while that of international brands were 218 per 100 vehicles (an increase of 54 from 2023)<ref>https://www.jdpower.com/business/press-releases/2024-china-new-energy-vehicle-initial-quality-study-nev-iqs</ref>. | ||
* According to the Wall Street Journal, BYD has affected quality issues affecting a large number of customers. However, some quality issues have still been encountered. For instance, BYD vehicles require extensive repairs before the can be sold to customers but this could be due to the company's inexperience in handling long-distance logistics. This has resulted in internal friction within the company over sales targets. For example, last year, a BYD European executive question the targets due to weak demand and quality issues<ref>https://www.wsj.com/business/autos/having-overtaken-tesla-byd-is-running-into-problems-overseas-7d883f02</ref>. | * According to the Wall Street Journal, BYD has affected quality issues affecting a large number of customers. However, some quality issues have still been encountered. For instance, BYD vehicles require extensive repairs before the can be sold to customers but this could be due to the company's inexperience in handling long-distance logistics. This has resulted in internal friction within the company over sales targets. For example, last year, a BYD European executive question the targets due to weak demand and quality issues<ref>https://www.wsj.com/business/autos/having-overtaken-tesla-byd-is-running-into-problems-overseas-7d883f02</ref>. | ||
* '''The other issue facing Chinese EVs is concerns over data security.''' A recent survey by the Center of Automotive Management (CAM) established that most respondents are concerned over their data while using Chinese EVs. MG, BYD and Nio scored the least (17% to 19%) when respondents were asked to rate their trust level on these EVs. "German manufacturers have the advantage of trust here," said CAM expert Stefan Bratzel. According to the report, one in three drivers in Europe now consider data security as an important criterion when choosing an EV<ref>https://www.marketscreener.com/quote/stock/VOLKSWAGEN-AG-436737/news/Study-Customers-are-concerned-about-data-protection-with-Chinese-cars-47904711/</ref>. | |||
=== Poor Brand Awareness, Customer Loyalty and Preference for ICEs === | === Poor Brand Awareness, Customer Loyalty and Preference for ICEs === | ||